Webinar series (in German) ¶
In this series of webinars, we explore key aspects of effective communication in the context of biodiversity. The series is aimed at biodiversity professionals who are planning or implementing measures to promote biodiversity in Switzerland, and anyone committed to vibrant and solution-oriented communication.
The webinar series ¶
| When | What | Who | Recordings (with english subtitles) |
|---|---|---|---|
| 06.06.2026 | Solution-focused dialogue on biodiversity: How can we work with stakeholders from various sectors, such as forestry, public administration and planning, to find constructive solutions? | Manuela Di Giulio, Alex Grendelmeier, | Solution-focused dialogue on biodiversity |
| 17.03.2026 | Understanding and addressing values: How do values influence our perception? What does this mean for our communication? | Nadja Contzen, Environmental Health Psychology, Eawag | Understanding and addressing values |
| 19.03.2026 | Marketing tools for sustainability communication: From target audience analysis to public communication – how can we use marketing tools effectively and ethically? | Helen Vogt, Bettina Beurer-Züllig | Marketing tools for sustainability communication |
| 25.03.2026 | Narratives and the impact of language: How can we use language thoughtfully? What stories do we tell about nature and biodiversity – and what impact do they have? | Claudia Keller, Literature and Biodiversity, University of Fribourg | Narratives and the impact of language |
| 14.04. 2026 | Shaping participation in the context of biodiversity: How can we facilitate and strengthen participation – in a meaningful and inclusive way? | Katrin Hofer, Lars Kaiser, | Shaping participation in the context of biodiversity |
Format and procedure ¶
- 5 webinars, each lasting 60 minutes, held at lunchtime from 12:00 to 13:00, offering a diverse range of scientific insights and practical experience.
- The webinars will be conducted in German. Recordings will be provided with French and English subtitles.
- Participation is free of charge.
Goal ¶
Participants will develop a deeper understanding of effective strategies for practical, audience-focused communication, with a view to fostering solution-oriented dialogue in their day-to-day work.
